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ALIVE® Acquires Track Bookings, Further Integrating the Motorsports Industry

Andy Lally ALIVE®, a trailblazing marketing and technology company dedicated to serving automotive enthusiasts and the motorsports industry, has successfully acquired Track Bookings, an online motorsports network of services tailored to track day needs. This strategic acquisition marks a significant milestone for ALIVE, solidifying its position as a leader and innovator while furthering its commitment to connecting businesses and enthusiasts through industry-specific platforms, solutions, and services.

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